##  [Attract Better Talent with Recruitment Marketing ](/event/attract-better-talent-recruitment-marketing) 

####  Dates 

Feb 24, 2021 2:00:pm - Feb 24, 2021 3:30:pm

 

[Register Here](https://www.eventbrite.ca/e/attract-better-talent-with-recruitment-marketing-february-24th-2021-tickets-134008465929)

Are your recruitment efforts yielding less than stellar applicant quality and quantity? Perhaps you’re using decades-old techniques to attract today’s workforce through contemporary channels. Job posting platforms help facilitate the recruitment process but, if talent acquisition is done right, the application phase is the middle - not the beginning - of the journey.

Recruitment marketing is where you begin. It will help you better communicate your professional brand and communicate WIIFT – what’s in it for them. In this session, Laurie will share the five W’s (and one H) of recruitment marketing:

- Why recruitment marketing?
- Where to start
- What is today’s talent pool looking for?
- Who to target
- When to begin the process
- How to position your business and the opportunity

Presented by Laurie Knechtel, [eMotivate Marketing + Design](https://emotivate.marketing/)



[Register Here](https://www.eventbrite.ca/e/attract-better-talent-with-recruitment-marketing-february-24th-2021-tickets-134008465929)