LONDON, ON (June 5, 2014) – Global Spectrum Facility Management is pleased to announce that Budweiser Gardens’ venue website was awarded a Blue Drop Award for ‘Best Entertainment Site’ at DrupalCon – the open source platform’s annual conference in Austin, Texas. The Drupal content management system is the back-end framework of www.budweisergardens.com, a site designed and engineered by Digital Echidna, a digital marketing agency based locally out of London.
In conjunction with Budweiser Gardens marketing, the team at Digital Echidna strives to maintain a dynamic web experience, allowing the venue to promote its key coming attractions in an arresting manner. Its most recent upgrade integrated the venue’s social media efforts onto its homepage, and updated the platform to a responsive site compatible for tablets and mobile devices, both of which are important to the facility’s efforts.
“We operate a very challenging business, with our event information constantly changing,” said Global Spectrum’s Chris Campbell, Director of Marketing at Budweiser Gardens. “The venue website draws visitors internationally, requiring a highly functional and intuitive site. Our local partnership with Echidna is one we truly value as together we’ve enhanced our customers’ experiences and strengthened our branding and advertising efforts.”
Global Spectrum partnered with Echidna in 2011 in an effort to rebrand the facility’s new naming rights from the John Labatt Centre to Budweiser Gardens in October 2012.
“It’s a feather in our cap and the venue website shows the flexibility, dynamism, and potential for Drupal-based applications in enterprise-level sites,” explained Andrew McClenaghan, Digital Echidna’s owner. “Of course, it takes partnership, support, and trust from incredible partners, such as Global Spectrum, who can see the power and value of Drupal-based technology.
“This award is truly a testament to the incredible partnership we’ve had with the team at the Budweiser Gardens, and we look forward to many years of innovation and customer-focused excellence.”
The Blue Drop awards were created in 2012 as a way to recognize and celebrate excellence and innovation in the use of the Drupal open source content management system. The Drupal community nominates sites for consideration and a short-list of finalists is presented by the Blue Drop Awards Nominating Committee. From there, the public votes on the winner.
The Blue Drop Awards base their selection on Drupal innovation, use of Drupal best practices, content, structure and navigation, visual design, functionality, and overall experience. The awards were announced on June 4, 2014 at a ceremony at DrupalCon in Austin, TX.
“Awards like the Blue Drop are wonderful because they represent recognition from your peers,” McClenaghan added. “These are the people working with Drupal every day. So when they look at a site like budweisergardens.com and recognize the value to the customer, the creativity in the back-end design, and the functional elements, it truly is a validation of the efforts of our team and the dedication and vision of our partners at Global Spectrum.”
There are over one million Drupal-based websites live on the web, and many of them are complex, high-traffic sites. The content management platform provides a framework for a variety of website purposes including politics, health care, fundraising, advocacy, sports teams, and independent businesses.
For more information please contact:
Chris Campbell – Budweiser Gardens
519-667-5733
ccampbell@budweisergardens.com
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About Global Spectrum
Global Spectrum (global-spectrum.com) manages Budweiser Gardens, as well as more than 120 other public assembly facilities around the world. Nearly 24-million people attended more than 15,000 events in Global Spectrum venues last year. Based in Philadelphia, PA, Global Spectrum is part of Comcast-Spectacor, one of the world’s largest sports and entertainment companies. Comcast-Spectacor also owns the Philadelphia Flyers of the National Hockey League, Ovations Food Services, a food and beverage services provider, Paciolan, the leading provider of venue establishment ticketing, fundraising and marketing technology solutions, Front Row Marketing Services, a commercial rights sales company, and Flyers Skate Zone, a series of community ice skating rinks.
About Digital Echidna
Digital Echidna is a digital marketing and Web design agency based out of London, ON. Digital Echidna focuses on open-source development, primarily with the Drupal Content Management System, and is a leading advocate of accessible web design. For more information, visit the company on-line at www.echidna.ca or contact Jay Menard at 1-877-858-9604.
