London, ON – January 12ᵗʰ, 2026 — FliteHouse, a leading provider of AI automation technology for the automotive industry, today announced a strategic partnership with PBS Systems, one of North America’s premier DMS (Dealer Management System) providers with an integrated CRM solution. Through this collaboration, FliteHouse has been officially recognized as a Certified PBS Partner, enabling its Custom AI Agents to securely read and write data directly inside the PBS DMS and CRM environments.
This certified integration gives dealerships unprecedented access to automated workflows, real-time communication support, and AI-driven customer engagement — all operating natively within the systems they rely on every day.
A Major Step Forward for Dealership AI
“This partnership represents a major milestone in our mission to bring practical, secure, dealership-grade AI to the automotive industry,” said Marty Meadows, Chief Revenue Officer at FliteHouse. “By integrating directly with PBS Systems, we’re enabling dealers to automate routine operational work, enhance customer communication, and operate with greater speed and intelligence. Dealers have been asking for AI that works inside their DMS — and we’re excited to deliver it together with PBS.”
FliteHouse AI Agents can now assist with a wide range of dealership workflows, syncing directly with PBS’s DMS and CRM capabilities to ensure accurate data, consistent communication, and reduced manual effort across departments.
Benefits to PBS Dealers Include:
- Automated workflows within the PBS DMS and CRM, including customer follow-ups, lead qualification, appointment reminders, status updates, and more
- Faster, more personalized customer experiences, supported by AI tailored to dealership processes
- Real-time synchronization between AI-driven customer interactions and dealership operational data
- Reduced manual data entry, ensuring cleaner records and consistent communication
- Deeper insights by combining conversational AI with live DMS and CRM activity
PBS Systems Welcomes the Integration
“At PBS, we are committed to integrating with partners who elevate dealer performance,” said Lynn McNeill, Sr Vice President, PBS Systems. “FliteHouse brings dealership-focused AI that enhances communication, reduces bottlenecks, and improves efficiency across departments. We’re excited to welcome them as a Certified Partner in our ecosystem.”
Driving Innovation Across the Dealership Ecosystem
The partnership underscores the belief shared by both FliteHouse and PBS Systems: dealership technology should be connected, intelligent, and effortless.
By enabling FliteHouse AI Agents to operate directly within the PBS DMS and integrated CRM solution, dealerships now gain the ability to modernize their operations without adding new systems or disrupting existing workflows.
Dealerships using PBS Systems can activate the FliteHouse integration immediately. To learn more about how FliteHouse can transform dealership communication and operations through embedded AI, visit www.flitehouse.com. Or schedule a Demo here - www.flitehouse.com/book-demo
About FliteHouse
FliteHouse builds advanced AI automation solutions tailored for the automotive retail industry. Their Custom AI Agents streamline dealership communication, automate high-volume workflows, and integrate directly with DMS and CRM systems to improve operational efficiency and customer engagement.
About PBS Systems
PBS Systems brings over 37 years of proven innovation and industry expertise to its flagship all-in-one Dealership Management platform: v10. Privately held and proudly 100% North American, all our operations, including Support and Development, are based solely in the US and Canada across six offices. Modern, flexible, and future-ready, our all-inclusive DMS offers industry-leading performance and the ability to capture business opportunities swiftly and securely. Serving more than 3,000 dealerships across North America and the Caribbean, PBS supports all OEMs and specializes in group deployment, CRM, Marketing, eCommerce, and Digital Tools. Our mission is to continually innovate and collaborate with our customers to enhance dealer productivity, efficiency, and profitability.
Media Contact
FliteHouse Media Relations
Marty Meadows
Co-Founder & CRO
[email protected]
www.flitehouse.com
